Box Office Information

Hours of Operation

Box Office Windows: Monday - Friday, 10AM - 2PM

On performance days, the Box Office opens 2 hours prior to the advertised showtime. 

By Phone

Etix Call Center: (800) 514-3849 

Location

The venue address is 6 N. Laurel Street, Richmond, VA 23220. The Altria Theater Box Office is located on the W. Main Street side of the venue. A 30-minute parking lane is located immediately outside of the Box Office doors.

Cashless Venue

Please note that Altria Theater is a cashless venue. All major credit cards and debit cards are accepted including Visa, MasterCard, American Express, Discover, and Gift Cards

Ticketing

How do I buy tickets to a show at Altria Theater?

Purchase online at AltriaTheater.com, Etix.com, by calling (800) 514-3849, or by visiting the Box Office at the venue, open for business hours Monday - Friday, 10AM - 2PM, and 2 hours prior to any advertised showtime. 

What if I purchased tickets from a ticketing source other than Etix?

The Altria Theater Box Office – by phone or online at altriatheater.com – and Etix - by phone or online at Etix.com - are the only official retail ticketing sources for Altria Theater.

Patrons are urged to purchase tickets directly through the venue or Etix.com. There are many reasons to avoid third-party ticket sellers, including: 

  • We are unable to provide any customer service for your tickets
  • We cannot guarantee your tickets are genuine
  • You will likely pay more than face value
  • We cannot replace lost or stolen tickets
  • We cannot contact you with information regarding show cancellations, time changes, traffic updates, or other useful pieces of information
  • You are supporting businesses that make it more difficult for true fans to see artists without paying an added premium

Additionally, Altria Theater reserves the right to revoke tickets sold by a broker or unauthorized third party. Revoked tickets are not valid for admission and are non-refundable.

How do I made accessibility arrangements with the Theater?

Altria Theater is fully accessible to patrons with physical disabilities. ADA ticketing purchases can be made by calling (804) 592-3368, buying online, or purchasing in-person at the Box Office. 

The venue is dedicated to providing a comfortable and enjoyable theater experience for all persons. Visit here to learn more

How do I buy group tickets?

To buy tickets for your group or ask questions, visit here.

Do you offer season tickets?

Season tickets are available for Broadway in Richmond performances. Visit our Broadway page for information about Broadway season tickets.

Why do some shows have a limit on how many tickets can be purchased?

Many shows impose ticket limits to allow as many people as possible to have equal access to seats. This is done as a deterrent to third party vendors, i.e. scalpers, who may purchase large blocks of seats and then resell them online at an inflated cost. 

How will I receive my tickets?

Print at home and mobile delivery tickets are sent with delayed delivery, available 7 days prior to the performance date. These tickets will be sent to the email attached to your order. 

Will Call tickets may be picked up at the venue Box Office, available 2 hours prior to the advertised showtime. A valid photo ID must be presented at the time of pick up.

 

My tickets are at will call. When can I pick them up?

Will Call tickets may be picked up at the venue Box Office, available 2 hours prior to the advertised showtime. A valid photo ID must be presented at the time of pick up.

Can I add mobile tickets to my phone?

Can I see a tour of where my seat is located?

Click to view our Meet Your Seat video tour, offering a view of the seating on each level of the venue.

Is there a revokable license policy?

Yes, tickets for entry to the Altria Theater are a revocable license and entry may be refused due to inappropriate attire, disorderly conduct, intoxication, or other reasons deemed appropriate by venue management. Guests who fail to abide by policies, state, or federal laws are subject to ejection and arrest.

What if my event is cancelled or postponed?

If an event is cancelled or rescheduled, information will be sent to ticket purchasers directly. 

If an event is canceled, refunds will be available at the original point of purchase. If the event is rescheduled, tickets purchased for the original date will be honored at the new date. 

Altria Theater is not responsible for tickets purchased through third party resale sources.

Where can I view a seating chart?

Visit here to view our seating chart.

Resale Policy

What is the ticket resale policy?

The Altria Theater Box Office – by phone or online at altriatheater.com – and Etix - by phone or online at Etix.com - are the only official retail ticketing sources for Altria Theater.

Patrons are urged to purchase tickets directly through the venue or Etix.com. There are many reasons to avoid third-party ticket sellers, including: 

  • We are unable to provide any customer service for your tickets
  • We cannot guarantee your tickets are genuine
  • You will likely pay more than face value
  • We cannot replace lost or stolen tickets
  • We cannot contact you with information regarding show cancellations, time changes, traffic updates, or other useful pieces of information
  • You are supporting businesses that make it more difficult for true fans to see artists without paying an added premium

Additionally, Altria Theater reserves the right to revoke tickets sold by a broker or unauthorized third party. Revoked tickets are not valid for admission and are non-refundable.

Exchanges and Refund Policies

What is the refund policy?

All ticket purchases are final, no refunds or exchanges except in the case of an event cancellation.

I am unable to attend my performance or to exchange into another date. Can I get a refund?

There are no refunds unless a performance has been canceled. 

Can I exchange my ticket(s) if I am not a Broadway season ticket holder?

Each show has its own rules regarding single ticket exchanges. When allowed, tickets can only be exchanged for another date of the same performance. Exchange requests should be made through Etix - by phone or online at Etix.com - or at the venue Box Office. Exchanges are subject to additional fees. 

What is the inclement weather policy?

Remember the motto, “the show must go on.” 

All ticket purchases are final, no refunds or exchanges except in the case of an event cancellation.

Discounts & Offers

Are Student Rush tickets available?

Many performances at Altria Theater will offer a Student Rush ticket. To learn more about the Student Rush program, visit here.

Do you have discounts for groups?

Yes, select performances will offer discounts for groups of varying sizes. To buy tickets for your group or ask questions, visit here.

Does my baby/child need a ticket, and, if so, do you offer special rates for children?

Every patron must have a ticket, regardless of age. Unless young children are the primary audience, we recommend against bringing babies and young children to our performances. Some shows may have an age limit due to content, and any persons who do not meet the required age will not be allowed entry. For more information, see the show details page for the performance in question.

Gift Cards

Can I buy a gift card?

Yes, gift cards are available to purchase at the Box Office or online. They may be used for all shows at Altria Theater. 

To purchase a gift card online, visit here.