Cashless Concessions at Altria Theater

As of July 1, 2022, all transactions at Altria Theater and Dominion Energy Center will be cashless. All major credit cards and debit cards are accepted including Visa, MasterCard, American Express, Discover, and Gift Cards. Service charges apply to all orders.

Standard Concessions Items

Our standard food and beverage offerings during ticketed events at Altria Theater include:

  • Popcorn
  • Candy
  • Soda (Pepsi products)
  • Bottled water
  • Beer (Heineken, Bud Light, Devils Backbone Lager, Bold Rock Cider, Great Return, Richmond Lager)
  • Wine (MERF Cabernet, MERF Chardonnay, Crafters Union Pinot Grigio, Crafters Union Red Blend)

You will find our refreshment areas located on almost every level of Altria Theater. See below for a list of our lounges selling concessions items.

Mobile Concessions Ordering

Mobile concessions ordering will be available for select shows at Altria Theater


Altria Theater is working with Noble to enhance your theater-going experience, introducing Mobile Concessions Ordering for our patrons. Say goodbye to long concessions lines by following 3 simple steps:

1) ACCESS NOBLE UP TO 2 HOURS PRE-SHOW – Search NOBLE in the App Store or Google Play Store, scan the QR code at the venue, or CLICK HERE to access our menu up to 2 hours before the show you are attending.

2) ORDER – Order from our menu AND choose your pick up time. Options for pick up include preshow or during intermission, when available.

Please note that patrons may only pre-order concessions on the day of the show they are attending. Pre-scheduled orders outside of the two-hour time frame are not available at this time. All sales are final.

3) SKIP THE LINE –  When your order is ready you'll receive a notification to visit the Ballroom Bar (with a valid ID), located on the basement level of the theater. This level is accessible via stairs and elevator. Don't forget to bring your ID and your phone with you to pick up your items!

Mobile concessions ordering will be available for select shows at Altria Theater.

Concessions Locations

Ballroom Bar

Basement Level

Located one level down from the main entrance, this bar provides our standard offerings as well as a full bar for mixed drinks. The Ballroom Bar is accessible via stairs as well as our North and South Elevators, is adjacent to the Coat Room, and has access to multi-stall restrooms for both men and women. 

Parsons & Farrell Lounges

First Floor

Visit the Mary Morton Parsons Foundation and the Tom and Anne Garland Farrell lounges on either side of the Rear Orchestra Lobby, located one level up from the main entrance. Like the Ballroom Bar, you will find our standard offerings alongside a full bar.

Comfortable seating and high-top tables make this a delightful place to await the start of a show.

North & South Balcony Parlors

Third Floor

Two additional parlors can be found on the third floor of the venue, complete with access to restrooms, standard concessions offerings, and a full bar.

Comfortable seating areas allow for pre-show gatherings amongst your friends and family.